Same idea. Better name. Bigger mission.
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💡 Why TinyLaunch existed in the first place
When I started building TinyLaunch, it was just that — a tiny experiment. I wanted to learn as I built, and I liked the idea of helping early-stage, non-technical founders (especially women, creatives, and underrepresented folks) to stop getting stuck at “idea stage” and start building with confidence.
My prototype was pretty simple:
- Answer a few questions
- Get a tiny, tailored startup plan
- Feel like you actually know what to do next
The early feedback was encouraging. People liked how fast, warm, and beginner-friendly it felt. But the name started to feel off - TinyLaunch was always meant to celebrate starting small, but “tiny” also risks underselling the ambition behind it. It felt diminutive - the people using this tool don’t have tiny dreams.
I also felt the product outgrew it. It started to become more than a fun prototype to something that might actually have potential it felt important to give the name some proper thought.
I wanted a name that reflected growth, curiosity, and the quiet power of momentum. Something rooted in possibility rather than minimalism.
🌱 Say hello to Launchling
A Launchling is a tiny seed with potential. A beginning, not a blueprint.
It’s not about blitzscaling or pitching VCs. It’s about taking that first confident step — and building at your pace, on your terms.
The rebrand comes with:
- A new name and logo (inspired by a samara seed in flight 🌱)
- A fully working flow — idea to personalised plan, start to finish
- A clearer mission: to help more people actually start
🧭 Who Launchling is for?
Launchling is for the curious, the scrappy, the ones who don’t ‘speak startup’ yet but have ideas worth exploring, especially:
- Non-technical solo founders
- Women, creatives, underrepresented builders
- People who’ve said: “I have this idea, but I don’t know where to start.”
📣 What’s next
I’m having quite a lot of fun with this, and I’m really just getting started. Launchling is still free. Still lightweight. Still a work in progress. But the goal is clear:
Make early-stage building less overwhelming — and more human.
Soon, we’ll be:
- Launching our starter bundle (tools, risks, research cheatsheets)
- Adding better ways to track, update, and share your plan
- Opening up new features for validation, confidence, and growth
🪂 Try it now
Turn your idea into a tiny, tangible prototype — with a little help from Launchling.
👉 Try Launchling – no signup, no jargon, just a gentle push forward.
🙏 Thanks
To everyone who tried TinyLaunch, shared feedback, or sent kind words — thank you. I’ve taken on your advice to help shape what Launchling is becoming. Let’s build something quietly brilliant.